The Telegraph reports that Apple has threatened legal action against Hong Kong company In Icons, which has been taking pre-orders for a realistic-looking Steve Jobs figurine set to launch next month. The 12-inch figurine, which is being sold for $99.99 plus shipping, is a posable, highly-detailed reproduction of Jobs' likeness wearing his signature black mock turtleneck, blue jeans, and New Balance sneakers.
The legal wrangle is over the likeness of the doll to the late Apple founder, the rights of which the company claims it owns.
Apple reportedly stipulates in a letter to the Chinese manufacturer that any toy that resembles the technology company's logo, person's name, appearance or likeness of its products is a criminal offense.
Personality rights in the United States are addressed on a state-by-state basis, with California's laws covering unauthorized usage of a person's likeness, voice, or signature throughout their lifetime and for a period of 70 years following their death.
- Posted using from my iPad